Client: Gateway Computers
Role: Manager, eCommerce Design
During the great eCommerce bubble I worked as the manager of eCommerce Design for, the first site to ever sell a configurable PC online. My time at, 1996 to 2002, included many interesting challenges but at the heart of it all was the buying path. Our team's innovations included creating the first site where shoppers could completely configure their own custom PC entirely online. Other highlights included Olympic Games Sponsorship design, the launch of Windows XP, and our cows. My work at Gateway extended to implementing and managing online advertising, email marketing, affiliate programs, and leading a team of 12 designers and developers.

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