VentureOn Travel Planning Website and Brand

I worked closely with the company's executive team and advertising agencies, conducted extensive customer interviews and focus groups to gather user details. and delivered design and development specs needed to implement the plans.

VentureOn Travel Destination Planner
Client: Smart Destinations - SmartDestinations.com
Project Role: Director of Customer Experience, Branding, Creative Director
When Smart Destinations decided to rebrand their company's "Go Card" travel product and combine their 18 individual web properties they hired me to develop a comprehensive customer experience and lead their redesign effort. I worked closely with the company's executive team and advertising agencies, conducted extensive customer interviews and focus groups to gather user details. and delivered design and development specs needed to implement the plans. Due to unforeseen economic downturn the project was never launched but many of teh user experience plans were used to design the new SmartDestinations.com site experience.

You may also like

Destination Travel Website Designs
2011
Orbitz.com Cruises
2011
Gather.com
2011
EMC Documentum xCP
2011
Gateway.com
2011
Proportions.com
2011
EMC Documentum D2
2012
"eTMF Site Monitor" mobile app for EMC Life Sciences
2017
Partners Harvard Medical International Website
2011
EMC Documentum Mobile
2012
Back to Top