About Me

My primary expertise is user experience architecture with a focus on, content management, social technologies, search, and eCommerce for large-scale websites, applications, enterprise software, and mobile. In addition to user experience design I bring PMP-trained project management skills, expert product requirements gathering and documentation, analytic/user research, and solid leadership to build teams and inspire staff. I’ll provide proven ability to leverage the latest technologies and best practices that deliver award-winning user experiences.


User Experience Design Consultant (JBostick.com)
My primary expertise involvesuser experience design with a focus on ecommerce, search, and socialtechnologies for large-scale web properties, SaaS, and enterprise software. Inaddition to user experience design expertise I also provide expert projectmanagement, product documentation, analytic/user research, and on-site team leadership.
DELL EMC. (Enterprise Content Division – Documentum D2, xCP, Mobile)
Principal User Experience Architect, Visual Design Manager, Cambridge, MA - 2009-2017
Oversee user experience, requirements, and visual design for the EMC’s Information Intelligence Group platforms, web clients, and mobile applications related to composing custom application UI.

Smart Destinations Inc. (SmartDestinations.com)
Director, Customer Experience, Boston, MA - 2008-2008
Conducted customer behavioralresearch, user experience studies, multivariate testing, and initiatedcorrective actions as needed. Developed new brand strategies, planned newproduct technology, and architected a unified website experience to replace 17 existingwebsites. Managed creative team and agency relationships.

Gather Inc. (Gather.com)
Director, User Experience, Boston, MA - 2005-2008
Provided creative vision andleadership, UI strategy, competitive analysis, functional AJAX and JS architecture. Conducted software usability engineering and user studies.Managed front-end development and design.

World Travel Holdings (Formerly NationalLeisure Group, Inc.)
Director,Creative Services, Woburn, MA -2002-2004
Directed web and printdesigners, copywriters, information architecture, and traffic management.Managed brand development for owned and licensed travel brands includingExpedia, Orbits, Yahoo!, Hotwire, and 30 others.

GATEWAY, INC (Gateway.com)
Senior Manager, e-Commerce Design, North Sioux City, SD; San Diego; Beverly,MA - 1997-2002
Managed Web design and development teams. Provided strategies and production oversight.Created, implemented, and enforced brand strategies and style guidelines,navigation standards and UI protocols.


Pennsylvania State University - Master of Arts in Communication Theory, Humanities,
Tyler School of Art, Temple University, Philadelphia - BFA in Design &Photography
Temple University Abroad, Rome, Italy - Two sessions related to BFA and MA studies 
Bucks County Community College - Assoc. degree in Fine Arts, Three-dimensional Design
Middle Bucks Institute of Technology - Vocational degree in Commercial Design and Advertising

Other Training
ProjectManagement Institute – Completed all required courses to achieve PMPCertification
Bentley University, Design & Usability Center - Remote Data Gathering studies


Fine Artist - 1983-Present
Participated in more than 200 exhibitions in galleries and museums across the Unites Statesand Europe. Artistic mediums include photography, sculpture, and site-specificinstallations. Current series of work is available to view at SalemArcanum.com

Salem Arts Association - Board Member, IT Chairperson, Salem MA  2014-Present
Salem Arts serves the creative community in Salem MA and surrounding area with a public gallery, educational workshops and events, scholarships, and robust online experience. Developed organization branding, websites, and social media programs. SalemArts.org
New Art Voices - Board President,Director, Lancaster, PA  1993-1997
Director of Programs and Communications for this non-profit community organization whose mission was promotion, development and experimentation in all artistic media.

Penn State University -Communications Professor, Adjunct,Middletown, PA  1996
Taught advertising and design to senior-year communications students. The coursefeatured instruction in QuarkXpress and Adobe PhotoShop. Recommendedcurriculum, software, and computer hardware.

Excelon, Inc. Three Mile Island (Formerly GPU Nuclear Corp.)
Creative Services Manager, Corporate Communications, Middletown, PA 1988-1997
Managed all advertising, video production, photography, publishing, and creative needsof the Office of the President, Communications, and Marketing. Handledscheduling, budgets, and purchasing. Managed vendors.

Pomeroy's Department Stores
Advertising Department Photographer, Harrisburg, PA  1986-1988
Created fashion and hard-line photography for catalog, newspaper, and magazineadvertising. Participated in planning and production of broadcast advertising.Managed all studio operations and budgets.

Axure Prototyping tools, Adobe CC (Photoshop, Illustrator, In Design, Acrobat, etc.), OmniGraffle, Visio, MS Office. Working knowledge of CSS, SASS/LESS, AJAX, JavaScript, Sencha, Flash, FLEX, XML, HTML, and PHP. Proficient on Mac and PC platforms.

Methods and systems for using community defined facets or facet values in computer networks. (Skyword, Inc.) US 9251279 B2
Method to allow switching of user experience layout based on context and configuration (EMC Corp) Pending.

New England New Media Association Conference Speaker, 2007
MITX Award finalists2006, 2007
MITX Best Media Site, Gather.com, 2005
Forbes Magazine Best of the Web, CruisesOnly.com 2003, 2004
Travel & Leisure Magazine Best of the Web,CruisesOnly.com, VacationOutlet.com, 2003
Gateway.com featured by Jacob Nielsen in “Homepage Usability: 50 Websites Deconstructed”
NECX.com featured by Steve Krug in “Don’t Make Me Think: A Common Sense Approach to Web Usability”
5 IABC awards for advertising
3 PRSA awards for public relations and communications
16 Matrix awards from Women in Communications.

UPA - Usability Professionals Association
Boston CHI
Institute for Human-Centered Design
Toastmasters International.

Fine art photographer, gardening, collector of antique cameras and obscure musical instruments.

Contact Me
I am available for project consultations, contract design assignments, usability research, and photography work. Feel free to contact me regarding your design needs. If I am not available to work with you I'm always happy to recommend other design professionals.

phone: (978) 618-6633
email: carrerinfo @ jbostick .com
location: Salem, Massachusetts

linkedin: linkedin.com/in/bostick
Back to Top